Tag: MARKET RESEARCH
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Digital Transformation in Logistics: The Role of Marketing Strategies in Growth
The logistics industry is embracing digital transformation with innovative marketing strategies driving growth. Key trends include the use of data analytics, specialised agencies, and content marketing to enhance customer engagement and satisfaction. Technological advances like virtual reality tours and mobile applications provide transparency and convenience, while companies investing in digital strategies report higher profitability. This…
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Career Opportunities at Adevinta: Explore Your Next Job
Adevinta is hiring for numerous roles across different sectors, offering flexibility and strong employee benefits. Job vacancies include positions in marketing, product management, finance, and sales. Explore career opportunities at Adevinta, suitable for all professionals, from new graduates to seasoned experts. Adevinta offers various roles across its four Hubs and local marketplace teams, currently with…
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JEMSU.ai Launches AI Tools Transforming Digital Marketing Solutions
JEMSU.ai has launched innovative AI marketing tools to enhance digital marketing capabilities. These tools focus on optimising strategies, improving engagement, and boosting ROI. Key features include instant SEO checkers and interactions with top chatbots, aimed at providing actionable insights for businesses of all sizes. JEMSU.ai has unveiled an innovative suite of AI marketing tools aimed…
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Marketing Automation Market Growth Prospects 2024-2031
The Marketing Automation Market is set for significant growth between 2024 and 2031, driven by the need for operational efficiency and personalised customer experiences. Key segments include marketing analytics, email, and social media marketing, with major players such as Adobe and Salesforce leading the market. The Marketing Automation Market is poised for substantial growth from…
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Google Introduces Advanced AI Tools for Enhanced Advertising Campaigns
Google has launched new AI tools for campaign management, enhancing advertiser control and insights. Key features include automatic content generation, advanced image editing, centralised reporting, and keyword blocking. These updates aim to address market demands for transparency and effective advertising. Google has revealed several new AI-enhanced tools aimed at improving campaign management and ad effectiveness,…
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GoDaddy Launches AI Tools to Boost Small Business Marketing
GoDaddy introduces AI-powered digital marketing tools to assist small businesses in increasing brand visibility and customer engagement. With options ranging from basic to comprehensive marketing solutions, entrepreneurs can effectively utilise Generative AI to enhance their marketing strategies, featuring innovative tools like the Marketing Calendar for timely content planning. GoDaddy has launched new AI-powered digital marketing…
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Digital Marketing Agency Service Market: Growth Forecast to 2032
– Global digital marketing agency market worth USD 12,074.97 million (2021). – Expected to grow to USD 52,678.33 million by 2032 (CAGR 14.33%). – Increased e-commerce, AI integration, and influencer marketing driving growth. – North America dominates due to high digital adoption. – Key players focus on innovation and global strategies. The global digital marketing…
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Top 11 Affiliate Networks for 2024: Unlocking Affiliate Marketing Success
– Affiliate networks connect brands with publishers for easier partnership management. – In 2024, the leading options include Shopify Collabs, ShareASale, and CJ Affiliate. – Each network provides unique features like varied payment structures, support, and access to numerous brands. – Marketers can use these networks to maximise affiliate earnings and streamline their strategies. Affiliate…
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10 Essential Tools to Enhance Your Content Marketing Strategy
Creating high-quality content is vital for online presence and audience engagement. This article explores ten tools, including Brand24, Canva, and Hootsuite, designed to help businesses manage and enhance their content strategy effectively. In today’s digital world, creating high-quality content is essential for establishing a solid online presence and connecting with your audience. Effective content drives…
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Key Anticipated Marketing Trends in India for 2025
As India approaches 2025, the marketing landscape will evolve through technological advancements, shifting consumer behaviours, and a focus on sustainability and personalisation. Key trends include community-led marketing with influencers, personalised advertising, AI tools, immersive experiences with AR/VR, data privacy, and innovative 3D advertising. As we approach 2025, marketing and branding in India are set for…