Tag: LINKEDIN
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Digital Transformation in Logistics: The Role of Marketing Strategies in Growth
The logistics industry is embracing digital transformation with innovative marketing strategies driving growth. Key trends include the use of data analytics, specialised agencies, and content marketing to enhance customer engagement and satisfaction. Technological advances like virtual reality tours and mobile applications provide transparency and convenience, while companies investing in digital strategies report higher profitability. This…
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5 Reasons Why Blogs Are Essential Marketing Tools
Blogs are critical marketing tools that help businesses attract and retain customers through expertise sharing, SEO benefits, content ownership, attention retention, and fostering multiple customer touchpoints before purchase decisions. Blogs are essential for attracting and retaining customers in the digital marketing landscape. They serve as a powerful tool not just for reaching new customers but…
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Top 16 Social Media Marketing Courses to Explore in 2024
This article outlines 16 social media marketing courses for 2024, highlighting the importance of training in a field with over 165,000 job openings. It categorizes courses into free, paid, and certification options, emphasizing that mastering social media marketing is crucial for career success in digital marketing. Considering a career in social media marketing? You’re making…
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Top Social Media Platforms Used by Marketers in 2024
A 2024 survey reveals 86% of marketers used Facebook for marketing, with Instagram and LinkedIn at 79% and 65%, respectively. Plans to increase organic marketing on YouTube are noted by 59% of marketers. B2C select popular platforms like Facebook, while B2B favours LinkedIn for corporate connections. In 2024, around 86% of marketers globally utilised Facebook…