Category: marketing tools
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New E-commerce Innovations: Tools and Partnerships for Merchants
New tools introduced for e-commerce include GoDaddy’s AI marketing platform, YouTube and Shopify’s affiliate program, Amazon’s promotional sales days, and advancements by Tilt, PayPal, Duda, OroCommerce, and others, aimed at enhancing merchant capabilities and support. This week’s new e-commerce tools encompass a range of innovative products designed to enhance merchant capabilities. GoDaddy has launched AI-driven…
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GetResponse Unveils Content Monetization Platform for Creators
GetResponse launches a Content Monetization Platform aimed at empowering online educators and content creators. It features an AI Course Creator, webinars, and paid newsletters, addressing marketing challenges that creators face. With courses led by industry experts, it aims to turn knowledge into revenue. GetResponse, a prominent player in email and digital marketing, has unveiled its…
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GoDaddy Launches AI-Powered Tools for Entrepreneurial Marketing Success
GoDaddy has launched AI-powered Digital Marketing tools to aid entrepreneurs in improving their marketing efforts. Despite 67% of small business owners lacking confidence in their current strategies, GoDaddy’s solution offers essential features for SEO, email, and social media marketing, available in three tailored plans to help businesses succeed. GoDaddy has launched new AI-powered Digital Marketing…
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The Significance of Video Marketing for Engagement and ROI
Video marketing plays a pivotal role in customer engagement and brand awareness. Predominantly used by 90% of businesses, it has proven effective in generating leads and boosting ROI, with 92% of marketers citing increased returns. Videos enhance SEO, increase social media engagement, and facilitate emotional connections with consumers. As technology advances, brands must adopt video…
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GoDaddy Empowers Indian Small Businesses with New AI-Driven Marketing Solutions
GoDaddy has launched an AI-powered Digital Marketing product to help Indian small businesses overcome online marketing challenges. The tool offers SEO, social media, and email marketing solutions, featuring a unified inbox and a Marketing Calendar to streamline customer engagement. The new suite empowers entrepreneurs to create customised content and manage their marketing efficiently, enhancing their…
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Maximise Marketing Impact with Adobe Marketo Engage
Adobe Marketo Engage is an AI-powered marketing automation platform that enhances personalised buyer engagement and revenue growth. It offers features for omnichannel campaigns, audience segmentation, and sales integration, aiming to streamline marketing processes and ensure effective performance measurement. Additionally, it leverages advanced AI tools for content and analytics, making it essential for modern marketing practices.…
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GetResponse Launches Platform to Boost Content Monetisation for Educators
GetResponse has unveiled a Content Monetisation Platform designed for online educators and creators. It features AI Course Creation, webinars, paid newsletters, and advanced marketing tools, aiming to simplify monetisation and boost revenue opportunities. Industry leaders support the initiative to enhance the content creation process and marketing effectiveness. GetResponse has launched a Content Monetisation Platform aimed…
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Dezign Digital Empowers Perth Businesses with Enhanced Digital Marketing Solutions
SummaryDezign Digital has enhanced its digital marketing services for Perth businesses, focusing on SEO, content marketing, and social media management to improve online visibility and engagement. Studies show that effective digital marketing strategies can lead to substantially better revenue growth and conversion rates compared to traditional methods. Dezign Digital, a prominent digital marketing agency based…
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AFL Group Boosts Customer Engagement with Advanced Digital Marketing Tools
SummaryAFL Group enhances engagement with customers through automated messaging via VoiceBox, developed in partnership with Marketing Delivery. The system personalises communications for lease renewals and re-engagement of lost leads, aiming to improve customer interaction during the leasing process. AFL Group, a UK provider of car and van leasing, has implemented automated digital marketing tools to…
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Community Banks Embrace Streaming Platforms Over Social Media for Marketing
Summary– Community banks are transitioning marketing from social media to streaming platforms due to consumer fatigue with social media advertising. – Streaming services like Peacock and YouTube provide opportunities for engagement through targeted advertising, especially in sports. – Banks can optimise marketing budgets by combining in-house content creation with agency support. In response to changing…