Shluchim to Enhance Digital Presence with Expert Workshop Ahead of Tishrei

A workshop by digital marketing expert Danny Gavin will help Shluchim enhance their online presence ahead of Tishrei. This initiative aims to connect with Jews seeking community while improving digital marketing skills crucial for visibility as the High Holidays approach.

This Tishrei, Shluchim are enhancing their outreach efforts to connect with the increasing number of Jews seeking community and inspiration. A workshop led by digital marketing expert Danny Gavin, hosted by Merkos 302, aims to provide Shluchim with vital online marketing tools as the High Holidays approach. Gavin, CEO of Optidge and a digital marketing educator, will lead a session focusing on improving online visibility and engagement.

In the face of growing challenges, Jewish communities globally are witnessing a rise in individuals looking for connection. To ensure these seekers can find Chabad easily, Shluchim are adapting to the digital landscape. “Our goal is to support them with the proper resources so that newcomers can easily find them, feel welcomed, and know that Chabad is here for them,” says Rabbi Mendy Kotlarsky, Executive Director of Merkos 302.

The workshop, scheduled for Monday, September 23, 2023, will cover fundamental digital marketing strategies. Topics will include managing Google Business profiles, leveraging Google and Meta Ads, SEO improvement, and the use of social media and email for outreach. This initiative is part of a broader effort to equip Shluchim with tools that facilitate a welcoming environment during the High Holidays.

As the High Holidays approach, Shluchim are responding to a heightened interest in Jewish community and connection. Many individuals, seeking a sense of belonging, are turning to online resources to find local Chabad centres. Recognising the importance of digital outreach, Shluchim are training in essential marketing techniques to ensure their communities are discoverable online, thereby connecting with those looking for spiritual engagement and support.

The upcoming digital marketing workshop led by Danny Gavin will empower Shluchim to enhance their online presence effectively. By mastering key digital marketing strategies, Shluchim can better engage with their communities and ensure that individuals seeking connection during the High Holidays can easily find and feel welcomed at Chabad. This approach reflects a commitment to utilising modern tools for meaningful outreach and connection.

Original Source: collive.com


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